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Door 03 of 3
The sharpen track

"I want to sharpen my pitch"

Lower stakes, higher craft. Use these to drill the muscle: how you frame the problem, prove the work, and make the ask without flinching.

  1. 01
    Medium stakesDEMONSTRATE

    We Rank #1 But Don't Show Up in AI

    Your VP Marketing suspects AI visibility is a vanity metric you're pushing to justify scope.

    Open
  2. 02
    High stakesRELATE

    The Roadmap They Want You to Commit To

    New stakeholder. Wants 6-month deliverable commitments you can't make.

    Open
  3. 03
    High stakesRELATE

    The Junior Analyst Owns the Renewal Now

    Your champion got promoted. The renewal is now owned by a junior analyst with no context and no power.

    Open
  4. 04
    Low stakesRELATE

    "Can You Just Add This Real Quick?"

    Friendly request. You've said yes too many times. The retainer is bleeding margin.

    Open
  5. 05
    High stakesRELATE

    They Pay $50K and Log In Once a Quarter

    Usage is dead. Renewal is in 4 months. They don't know they're at risk.

    Open
  6. 06
    Medium stakesRELATE

    The Onboarding Was a Mess. They Remember.

    First 60 days were rough. You're still paying for it 9 months later.

    Open
  7. 07
    Medium stakesDEMONSTRATE

    "You Haven't Shipped Anything New This Year"

    Your VP perceives stagnation. Reality is you shipped 14 meaningful improvements they never noticed.

    Open
  8. 08
    High stakesFRAME

    "Our Numbers Have Been Flat for Two Quarters"

    Results genuinely have plateaued. They're not wrong — but the reasons aren't what they think.

    Open