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Visual/Multimodal · Core Wave · 2023Reported

Shutterstock × OpenAI

Visual Data Licensing·$25M, $50M (Reported ~$25 to 50M)·Impact 8/10

The first deal where an AI company paid the contributors whose work trained the model.

Source · techcrunch.com
What happened

Shutterstock and OpenAI announced a visual data licensing in 2023. Status: reported.

The first deal where an AI company paid the contributors whose work trained the model.

Why it matters

The first deal where an AI company paid the contributors whose work trained the model.

Client threat. Buyers, budget, or citations are being routed away from the client's current setup. Name the risk directly.

The proof
What to tell the client

Lead with this in the next call. Most clients have not processed the implication yet.

Short brief from the deal record. A longer hand-written brief is queued.